![]() ![]() Two of the most common include UTF-8 (character encoding for unicode) and ISO-8859-1 (Larin alphabet character encoding). There is an array of options for character sets. The meta charset tag is responsible for the character encoding for the page, or it indicates to the web browser how your web page’s text should be displayed. Instead of using meta refresh redirect tags, you can use of 301 redirect. It is best to avoid using the meta refresh redirect tag unless it’s necessary. However, SEO problems with meta refresh redirect tags are not all browsers support them, and they can be confusing and concerning to the user. The meta refresh redirect tag is important in SEO because you shouldn’t use them, even though many search engines, such as Google, understand them. There are several values you can use in the meta robots tag: index (tells bots to index the page), noindex (tells them not to index the page), follow (tells bots to crawl links on the page), and nofollow (tells them not to crawl links.)Ī meta refresh redirect tag lets the web browser know to redirect the user to a different URL after a given time. Using the meta robots tag wrong can have a huge negative impact on your website’s presence in the search results. This is an important concept to grasp for successful SEO efforts. Meta robots tag tells the search engines how they need to view your web pages. In order to write a great meta description, be sure to be unique, be accurate, and keep your meta description under 160 characters. Even though meta descriptions can be helpful for the user, according to Google, they aren’t a direct ranking factor. Meta descriptions are similar to pitches, as it convinces the user what your page is exactly what they were searching for. As mentioned previously, this is the snippet used in the search results from the search engine. The meta description is the summary of the page’s content. When writing a meta title, it’s important to use a unique title tag for each page, be brief and descriptive, include your target meta keyword (ensuring it still makes sense), and keep your meta title under 60 characters. These are the six most important meta tags for SEO : Meta TitleĪ meta title is the page title that Google and other search engines show in the search results (in big bold letters.) Meta titles are important in SEO because they help give a quick insight into what the site is all about. You can also use them to fulfill other roles, that can be relevant or irrelevant to SEO. ![]() You can use meta tags as a way to relate to page structure to make it easier for your users to navigate your site. Meta tags can also display important information about your website to your audience upfront. They have the ability to highlight the most important topics of your content, making your website stand out from the others in the search engine. As mentioned earlier, meta tags give search engines more details about your website. You might still be wondering why meta tags matter. Only use meta keywords that are descriptive and have an accurate portrayal of your website’s content. ![]() Also make sure that you don’t use more than ten meta keywords to any given web page. Even though it would be nice to use keywords that could potentially increase website traffic, using incorrect keywords can hurt your website in the long run. When determining which meta keywords to use for your web page, you need to keep in mind that the keywords need to accurately represent your website’s content. The meta keywords can impact the number of visitors you have on your website. When it comes to using meta keywords, you need to ensure that you are using meta keywords correctly. Because they only exist in HTML, they are invisible to the viewer of your website. Part of meta tags are meta keywords, which are a kind of meta tag. Meta tags make it easier for search engines to identify what type of content is on the web page, thus improving SEO. The meta tags only appear in the web page’s source code, not the page itself. If you were to open a new search, as you look through the results, you might notice that there are smaller words under each listed website. They exist only in HTML cod on the back-end of your website. Meta stands for “metadata.” This means there is data that the tags give (in other words, data about the data on the web page.) Meta tags are small segments of text that describe a web page’s content. ![]()
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